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3-Step Bond Enforcing System
Our 3-step Bond Enforcing System is designed to create and strengthen bonds within your hair, leaving it 5X* stronger after use (compared to combing breakage on damaged hair vs a non-conditioning shampoo).
Feeling Soft and Smooth
Experience hair that feels and looks soft and renewed with our professional hair dye. It maintains your curl pattern and natural hair texture, ensuring your hair stays soft and smooth after coloring.
Anti-Fade Formula
Our hair color cream delivers long-lasting, vibrant color, with rich, even tones lasting up to 10 weeks (based on 4 shampoos per week).
Easy Application
The precision applicator makes it easy to apply this permanent hair dye color. The hair color kit includes a pre-color serum with vitamin B6 and collagen, which primes your hair for an even color result.
Professional Grade
This formula, inspired by professional hair care practices, visibly enhances the health of your hair in a single application, ensuring visibly healthy-looking hair.
Support and Assistance
If you have questions or need a recommendation, contact one of our Licensed Stylists. For consultations, email [email protected] or call us at 1-800-350-3998, Monday – Friday 9 a.m. to 6 p.m. EST. For secure text messages, contact us at 1-480-442-9074.